Blimey, it's been a while since we had anything from Gustin, but I see from my email box that they've finally got around to doing those fabled sweatshirts. Here's the blurb, though, I notice the price has been left off until they are launched tomorrow:
"If you’ve been following us for a while, you know that we’ve been talking about our sweatshirt for . . . too long. It’s a seemingly basic garment, but sometimes these are the hardest to really get right. For us it was about investing the time to get the perfect sweatshirt for a price that's unbeatable. We’re finally done and tomorrow is just the start. You'll see some amazing fabrics across a wide range of weights, colors, compositions and origins.
"A classic sweatshirt is like a great pair of denim - you must respect the history. If you keep the construction authentic, use the best fabrics, and get the fit just right, you have a garment to enjoy for years. A proper sweatshirt never goes out of style. Take one look at ours and you can see we got all the details right. Raglan sleeves, flat locked seams, extra wide cuffs and waistband, reinforced neck v. These details are a must and make the garment scream classic. For fabric, there's no better way to start than all-American. For our launch, we're using the perfect mid-weight, loopback French Terry milled right in California. It works alone or as a layering piece, and our garment wash gives it a lived-in feel. Finally, just because it looks classic doesn't mean the fit needs to be boxy. We've created a more tailored fit so when you throw this sweatshirt on with denim or chinos you have a clean look."
May be great, may be average, but I am on the market for a sweater and it's likely to be either this - depending on price/quality - or another Buzz.
"If you’ve been following us for a while, you know that we’ve been talking about our sweatshirt for . . . too long. It’s a seemingly basic garment, but sometimes these are the hardest to really get right. For us it was about investing the time to get the perfect sweatshirt for a price that's unbeatable. We’re finally done and tomorrow is just the start. You'll see some amazing fabrics across a wide range of weights, colors, compositions and origins.
"A classic sweatshirt is like a great pair of denim - you must respect the history. If you keep the construction authentic, use the best fabrics, and get the fit just right, you have a garment to enjoy for years. A proper sweatshirt never goes out of style. Take one look at ours and you can see we got all the details right. Raglan sleeves, flat locked seams, extra wide cuffs and waistband, reinforced neck v. These details are a must and make the garment scream classic. For fabric, there's no better way to start than all-American. For our launch, we're using the perfect mid-weight, loopback French Terry milled right in California. It works alone or as a layering piece, and our garment wash gives it a lived-in feel. Finally, just because it looks classic doesn't mean the fit needs to be boxy. We've created a more tailored fit so when you throw this sweatshirt on with denim or chinos you have a clean look."
May be great, may be average, but I am on the market for a sweater and it's likely to be either this - depending on price/quality - or another Buzz.