I think a lot of people find the reality of breaking in a jacket proves to be much more of a fankle than they thought. Heavy leather isn't for everyone and you need to get the fit reasonably close for it to be comfortable. I think there's also a misunderstanding: the leather is meant to age and scuff faster than is normal to create an accelerated vintage look. I have two CXL jackets, a Long Half Belt and a Bootlegger, and they are the two of my jackets that get the most compliments. They took a bit of breaking in, but they moulded to my body over time, they are absolutely mine and I can't imagine selling them to anyone.I don't know, but I guess it's mostly fit issues and the reality of wearing a jacket through the breaking in period convinces a lot of people that it's not for them. Whatever the case, I've certainly bought a lot of nice jackets at deep discount because of it. And sold a number of them on as well.