Brad Bowers
I'll Lock Up
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jonbuilder said:I have noticed Dobbs in good condition with brims in the 2-1/2 to 3’ size have been bring good prices for ebay sellers as compared to say Knox. This is contrary to what I would expect base on the rating of Dobbs in the vintage hat makers thread where Dobbs was labled as the basic Chevy band in a line of hat bands produce by a single large hat manufacturing company Hat Corp. of America. I recently purchased a thin ribbon Dobbs twenty in pristine condition for about $230 with a 2-7/8 brim from ebay. I did mention in the Dobbs thread my Dobbs twenty could go toe to toe with any of my Stetson 7 clears and that each the hat bands in the band of hats manufactured by Hat Corp. of America, including Dobbs, Dunlap, Cavanagh, Knox, Crofut &Knapp have different quality lines with in their band like 15, 20, 40, 50. 100. My point is I do not consider Dobbs to be of inferior quality to the other hats in the HCOA group and recent sales price on ebay show other agreed.
You are right in that all of the HCA brands had various levels and prices of hats. I would put higher-end Dobbs hats up against anybody's higher-end hats anytime.
The comparison with GM and their similar brand positioning was made in late-1956 by Bernard Salesky, after the Salesky acquired control of Hat Corporation of America. It was the Salesky that wanted to position their brands thusly. I doubt John Cavanagh and his successors saw their brands positioned like GM brands, but there is some comparison that is valid. Dobbs was their number one selling brand, their mass-market brand, if you will, and had been since early in the century. Cavanagh was the top end brand by anyone's standards, with a built-in exclusivity and cachet to the name, so a comparison to Cadillac is fair. I'm not quite sure where Knox fit in, but in terms of marketable cachet it might have been in between Dobbs and Cavanagh. Dunlap was always a lower-priced brand, and remained so under HCA. I've never figured out where C&K fit into the HCA scheme after 1932, but it has seemed to me to be the "forgotten man" in the lineup.
Brad