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The Sartorialist.

Tomasso

Incurably Addicted
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In less than a year, the Sartorialist has become the darling of the Fashionistas. The author started it as a hobby on the streets of Manhattan; now it's a full time gig that allows him to travel the world shooting the fashion scene.
 

Polka Dot

A-List Customer
Messages
364
Location
Mass.
I think he is now getting paid jobs from Style.com and GQ, and probably others. As far as I can tell, the blog itself has generated revenue only in that it's led to higher profile work. He talks about buying rather expensive clothes for his trips to various fashion events, so I can only guess he has a comfortable income.

It's an interesting blog, though practically everyone he photographs is a model or could be one. It would be interesting to see a blog about street fashion that didn't exclusively feature the very young and very thin.
 

Tomasso

Incurably Addicted
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He climbed into the nice warm pocket of Cond?© Nast.

MK said:
How does he make an income from it?

Condé Nast put him on their payroll. His coverage of fashion events will be featured in their various properties and he'll be sure to include company personalities on his blog, as well. He began shooting everyday people on the street, now most of his subjects are "industry" people (many of them with CN connections).
 

herringbonekid

I'll Lock Up
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6,016
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East Sussex, England
it's true that it started as a hobby, but he had worked in fashion for years so already knew many insiders. to me it's less interesting the more high profile fashion people are photographed. i preferred the idea of him walking the streets to find everyday people.
 

Salv

One Too Many
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Just outside London
herringbonekid said:
i preferred the idea of him walking the streets to find everyday people.

That's what made i-D magazine so interesting when it started - it was mainly photos of real street fashion, worn by real people out on real streets with added articles about new independent shops and designers.
 

Tomasso

Incurably Addicted
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herringbonekid said:
it's true that it started as a hobby, but he had worked in fashion for years so already knew many insiders. .
He operated a showroom that repped a few second rate lines, nobody of consequence gave him the time of day. Now, he's in the front row at all the shows, courtesy of a Cond?© Nast pass, having Anna Wintour and Andre Leon Talley posing for him. They didn't know he existed a year ago.

herringbonekid said:
to me it's less interesting the more high profile fashion people are photographed. i preferred the idea of him walking the streets to find everyday people.

Absolutely! It's now a Cond?© Nast property. Decidedly commercial. It's lost a lot of its flavor.[huh]
 

scotrace

Head Bartender
Staff member
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14,392
Location
Small Town Ohio, USA
Morphed

When The Sartorialist began, he shot more ordinary street fashion. I used to visit every day but as the models got pencil thin and the clothes got Milano'd, it became less interesting.
 

Feraud

Bartender
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17,190
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Hardlucksville, NY
One thing I can say with certainty is those models in the photographs are not New Yorkers! I don't know where he got 'em but it is a misrepresentation to say this is New York "On The Street".
 

jake_fink

Call Me a Cab
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2,279
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Taranna
scotrace said:
When The Sartorialist began, he shot more ordinary street fashion. I used to visit every day but as the models got pencil thin and the clothes got Milano'd, it became less interesting.


I didn't visit everyday, but I did like it when there was more character and less fashion to the people he shot. I don't bother looking very often anymore.

The photos on the facehunter blog always seem kind of creepy to me. There's something similar to the American Apparel ads to them... a leering, flattened-out, butterfly collection quality that seems to border on the predatory - but it is the faceHUNTER after all, I guess.
 

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