Hi Seb, yes the for sales page on here, eBay and Etsy etc account for a lot of jackets described as hardly worn, as new, perfect etc, and that can account for anything so as not to loose resale value which I personally see as not getting the full enjoyment from something. It looks as though resale value has almost been part of the original purchase plan. I remember a guy with a new Kawasaki street fighter style bike not wanting to take it over so many miles as his plan to sell it and get another bike. Also of a friend who buys books and gets rid of them as soon as they are read. I wished to look at one of his books but he took the dust jacket off and asked me not to open it too much as it may crease the spine, I declined to bother with it then.
As to jackets I rarely get rid of any, overall I tend to hang on to things until they have out lived their usefulness. In fact the only Aero Jacket I have sold/swapped was my Battersea Contract A2 that Aero now have back after 30+ years. A few other makes have come and gone but generally I keep them. My Eastman Roughwear is now wearing the cuffs and other wear points right through it looks like an original(so I have been told) except cleaner and that is around 18 years old also. I do try to spread my using of each item though I do use certain jackets for certain events be it sunny or rainy days.
As a lot of Aero advertising claims that these items are made to last a lifetime, I doubt I have enough life left to wear even one of them out.
Cheers seeya, J
I think you may be one of the only guys I've heard of who uses jackets like this - it's the theory but rarely done in practice.
I detest the look of a new jacket - I would consider giving my jacket to a friend for 3 years for break in and scuff up. To me there is nothing more clueless looking than a guy in a shiny new leather jacket.
The heirloom aspect of a jacket is marketing as far as I am concerned - in this era where artisan hand crafted stuff is really hot. The reality is people change shape, develop different tastes, move to warmer places, grow tired of a look, etc. Rare to keep a jacket for a lifetime, unless it is kept in a closet for decades, which is of course is how so many nice 70 year-old ones end up on ebay. I also find that jacket linings and cuffs wear out much quicker and need very expensive and hard to find replacement work (in Australia), which I don't bother with so the jacket goes to a thrift shop.