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Well I’m not a lost cowboy. I’m a found cowboy. I graduated from heritage, sick fades and the same 5 jackets years ago… now my purpose to infect this forum, like a virus, into the true golden age. The 1970’s.Oh, I love this! So now we’ve moved from gatekeeping ‘heritage’ to declaring it culturally dead. Rugged workwear is the new North Face? Maybe in some corners of the internet, sure. But the funny thing about subcultures is that they don’t exist in a vacuum—they ebb and flow, sometimes codifying into trends, sometimes evolving into something unexpected. That’s kind of the point of cultural production, isn’t it?
But more importantly, if heritage workwear is so utterly boring, why are we all here? Why spend your time in a forum dedicated to discussing it in exacting detail? If this whole aesthetic is just an empty performance for aging men afraid of irrelevance, then… what are you doing?
Seems like a lot of words to tell us you’re over it