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This might be the single most important thing to keep in mind. Before you even start a book you can often get a pretty clear idea of what to expect simply by reading the author's bio blurb. Is he or she afflilated with a "think tank" or a foundation that funded their research? Take a look at the ideological alignment of that organization and you'll have a pretty good idea what to expect when you read the book, and you'll be more aware of factors influencing the author's thesis and conclusions. It'd be nice if all authors at all times wrote only in pursuit of pure and unvarnished truth, but getting the grant check is often the more important thing.
I don't even have to check. After reading a few pages it is more than apparent what they think about the topic at hand. :doh: I know right away. Authors these days are like ripped sacks---they can't keep anything in.