Uhhhhh . . . errr . . . ummmm . . . . Who is he???
Don't take media too seriously. I haven't heard any recent labor discussions invoke Larry the Cable Guy.
If I had to choose an actual spokesman for the working class, it'd be Mike Rowe of Dirty Jobs. He certainly tries hard enough to be the advocate of such. That said, Larry is at least superficially representative of a specific niche of the working class. His ability to really nail the stereotype is the key to his success. There's a very fine distinction, and sometimes none at all, between stereotype and representative.